Ivory

Ivory is a soft and neutral shade of white that is often associated with purity, innocence, and simplicity. It is a popular choice for clothing, home decor, and branding, as it pairs well with a wide range of colors and adds a clean and sophisticated touch to any design. Ivory is often used in design to create a calm and neutral atmosphere, and is often paired with other shades of white or beige to create a harmonious and cohesive look. This color is achieved by using a light and muted white hue, resulting in a soft and neutral color.